About LLB Foods
LLB Foods is a Los Angeles-based wholesale partner for retailers looking for memorable frozen desserts and specialty snacks with strong shelf presence.
We primarily support West Coast and New York wholesale buyers, deliver in Southern California, and are actively building partner relationships nationwide.
2024
Founded in Los Angeles, California
3D Novelty Ice Cream
Flagship wholesale frozen dessert category
Retail Fit
Products selected for clear retail appeal
Our Story
LLB Food Distribution was born from a simple observation: the gap between a great food product and a thriving retail presence is wider than it should be. Foreign manufacturers often struggle to navigate American retail channels. American buyers struggle to find reliable, trend-right products at competitive prices.
We built LLB to bridge that gap. Our founders bring deep experience in international trade, food manufacturing, and American retail operations. We speak both languages — production floors in Shenzhen and buyer meetings in Los Angeles — and we translate opportunity into revenue.
Today, LLB partners with brands that want to explode their reach within retail. We handle the logistics, compliance, and buyer relationships so our partners can focus on what they do best: making products people love.
Our Facility
Our 100,000 sq. ft. (9,300 sq. m) facility in Los Angeles is fully loaded with cold storage, freezer, and dry goods storage, and is equipped with 14 loading bays for efficient loading and unloading of goods. Easily accessible from Los Angeles International Airport and container ports in LA.
Office
Cold Storage & Freezers
Dry Goods Storage
Loading Area
Mission & Values
Mission
To help retailers and distributors source specialty frozen desserts and snack products with clear communication and reliable support.
Focused Curation
We prioritize products with visual appeal, retail demand, and repeat-purchase potential instead of building a broad import catalog.
Speed to Market
Food trends move fast. Our wholesale support is designed to help buyers respond while customer interest is strong.
Partnership, Not Transaction
We grow when our retail and distributor partners grow. We support long-term category building, not one-off product drops.
Leadership
Simon Lam
Chief Executive Officer
Michael Huynh
Chief Operating Officer
Tony Ly
Chief Sales Officer